These days it doesn't cost a lot to make a video ad and is really quite simple, there are three routes you can take:

1)     Do It Yourself
2)     Get the professionals to help, or
3)     A bit of both

1) Do It Yourself
Simple steps are:
I)    Take time to write down what outcome you want to achieve with the video and plan the structure. We will be producing a free PDF document that will help you compose a short video advert focusing on how to attract potential customers.

II)    Buy or borrow a video camera and shoot your footage.

+++STOP+++  

You don't have to use video footage. Why not take still photographs and use a program to merge them together and put a voice over on it?

III)    Edit your video on the computer using a video editing software programme.
IV)   Simply upload it to us using this form.

2) Professional footage
It's very easy to make your own video, but if you really don't think it is for you then call the professionals in. There are lots of very skilled people who can come and film it and edit it for you. To save you even more time, we have researched this for you and came up with some of the best.

3) A bit of both
You might find you need a little extra help. Maybe you have filmed your advert and would like someone to edit it, or perhaps need some guidance on what to include, or you would like a professional opinion as to what impact your advert will have. Whatever you need, we have put together some solutions for you below.

Spy b4u Buy offers the following additional services

If you write a draft video advert, we can look at ways of improving it for marketing purposes. Contact us for further information.

Find equipment. (video cameras, sound or lighting equipment, etc.) 

If you film it, we can edit your video. Contact us for further information.

Recommended video production companies.

Recommended copywriters. 

Recommended  voice over artists.

Contact us with any other requirements. 

Criteria to take into consideration before making a video advert

• Videos can be in any format that is emailable – We convert them into flash for you!
• It is advisable to keep your video short – Generally people start to switch off after one minute.
• Any copyrighted material will be removed from the site immediately. Unless you own the copyright!
• You have full control over your own content, do with it what you will, you can add it to as many other website as you like.
  
• Each advertiser's video has to comply with the Committee of Advertising Practice (CAP) and their British Code of Advertising, Sales Promotion and Direct Advertising. Click here to go though to their website, where you can find all the information you need. Alternatively you can download their 41 page Adobe PDF rulebook document. As a summary:
  
• Advertisements should not mislead
• Advertisements should not cause serious or widespread offense
  
• Advertisements should not cause harm
• Advertisements should be socially responsible
• Advertisements should have regard for the principles of fair competition

Really your creativity is endless, although we would recommend reading our terms and conditions and privacy policy too. We reserve the right to remove any content we do not think is suitable. 

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